Monday, December 26, 2016

I Can Breathe Clearly Now

The scent of pure forest from Hokkaido, Japan has made its way into Malaysian mobile space with the launch of Clear Forest, an air purifier produced and manufactured by S.T. Corporation, a public listed company in Japan.

Clear Forest is unlike any other air purifier in the market. It is made 100% from authentic fir forest oil which gives air purifying effects as well as deodorant and antioxidant benefits.

Kushiro, Hokkaido is one of the two rare places in the world to have this fir forest tree where the formulation of Clear Forest was researched and developed.

The forest fragrance emitted by the branches and leaves of fir trees, β-phellandrene can actually help soothe tension and reduce stress.

Clear Forest is more than just a deodorant. It has air purifying capabilities which help in our respiratory system, balancing the way we breathe in and out at home or while we are on the go.
A study conducted by the Forestry and Forest Products Research Institute, Japan concluded that the forest hides infinite possibilities and is truly an irreplaceable treasure for man.

The fragrance from the fir trees constantly cleans the air by binding nitrogen oxide (NO2) air pollutant to form bigger particles and then dropping them to the ground. In other words, the forest fir tree itself is an air purification filter.

In conjunction with the launch, S.T. Corporation has picked 11street, one of the largest online shopping platforms in Malaysia, as its partner to collaborate on e-commerce business initiatives to market Clear Forest air purifier to online consumers.

For more information on Clear Forest, visit

Song playing inside my head: Norah Jones' Carry On Read more!

Sunday, December 25, 2016

Shed The Pounds With Vitraplus Cabloc

AJ Research and Pharma (AJRP) Sdn Bhd recently launched Vitraplus Cabloc, a revolutionary breakthrough to get Malaysians back in shape.

Did you know that Malaysians are among the fattest people in Asia? (Dang!) According to the World Health Organisation 2014 report, about 38.5% (11.55 million) of Malaysians are overweight and 13.3% (3.99 million) are obese.

It is not surprising, simply because we all love to eat. Eating has become part of our culture, so much that even in our language, we greet someone “Sudah makan?” or “Sek pau mei” to refer to “How are you”. From street foods to exotic international cuisines, Malaysians are spoilt for choice when it comes to eating.

We indulge in guilty pleasures although we know that Nasi Lemak has 644 calories, Roti Canai 360 calories and Teh Tarik 83 calories. We still go for late night suppers (me), parties (me) or gatherings and get into the habit of sleeping right after eating (also me).

Taking natural products is still the safe way to shed some pounds. Vitraplus Cabloc has set itself apart from others because of its raspberry fruit extract ingredient – the first of its kind.

Vitraplus Cabloc is one of the latest weight loss supplement registered with Ministry of Health Malaysia to help the health- and beauty-conscious stay fit. It is formulated from five active ingredients; namely raspberry fruit extract, white kidney bean extract, green coffee bean extract, gymnema leaves extract and prickly pear cactus stem extract.

Raspberry as the taste of summer is the fruit of choice since the pre-historic days, dating back as far as the Paleolithic cave dwellers. The raspberry ketone, in particular is used in traditional complementary medicine to enhance health efficacy.

Some of the benefits of raspberry ketone are preventing the breakdown of carbohydrates in the intestines, boosting lipid metabolism to reduce fat deposit in fat cells and improving obesity.

In addition, Vitraplus Cabloc’s active ingredients as mentioned earlier further support the benefit of raspberry ketone.

All in all, Vitraplus Cabloc with its high health and nutritional benefits has been tested to help in keeping one in good shape by block carbohydrates, burn fats and high in nutrition.

Vitraplus Cabloc comes in 60 vegetable capsules per box for is sold at a retail price of RM138. Just two to three capsules in the morning after breakfast is all it takes for consumers to see the difference within five weeks. For maximum result, Vitraplus Cabloc is best consumed with a well-balanced diet and regular physical activities.

With local celeb Soo Wincci as the spokesperson for the weightloss supplement, Vitraplus Cabloc is now available in Watsons and all leading pharmacies.

Song playing inside my head:Lady Gaga's Million Reasons
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Tuesday, October 18, 2016

KLFW RTW 2016 : Nothing Personal

Like always, I'm the one who missed the boat and only now decided to write about KLFW 2016 after the hype has completely died down. Kuala Lumpur Fashion Week RTW 2016 took place back in August showcasing all the beautiful creations from local designers along with some invited international talents from Korea, UK and Indonesia. 

This was my third KLFW and honestly, this year I carefully handpicked the slots that I wanted to attend. I only wanted to see collections by designers that I truly believe in. Those that excite me and have more to offer other than some Alexander Wang copies, unoriginal Vetements' anti-fashion sensibility and dated mermaid dresses.


Jonathan Liang / Mimpikita

I saw a lot of posts and exchanging of Facebook statuses about the importance of education for fashion designers and on how everyone should be given equal opportunities to try their hands at fashion simply because of their celebrity status and love for fashion. The truth is, it is not something that I feel strongly about because honestly, I don't really care. If you think you have the talent and truly believe that you can make a career out of designing clothes, by all means go ahead and chase after your dream. It's just that I don't think that KLFW runway is where these people get to experiment and showcased their trial-and-error first collections.

eclipse by Sonny San (RIP) / Nurita Harith

 Jimmy Lim / Lana

I have been in the industry for a little less than 10 years now. Not as a designer or fashion stylist but as a writer. I have seen designers come and go. I have witnessed all the changes that have taken place every year; from the fashion blogger to now social media influencer era. Now that I am not heavily involved in the local fashion scene like I used to, I feel like I am now in the outside looking in. I fully understood the enthusiasm and excitement of the younger Dubsmash and Snapchat generations at KLFW. How badly they wanted to be seen and the amount of  #ootd shots that they took at the event before they got just the right one to be uploaded to their Instagram accounts. I have been there before but I would like to think that I did it gracefully. Like that one time when I asked Matthew Williamson for a photo and Kavitha Sidhu decided to move aside but I asked her to join us anyway. Or when I once carried an RM5 zipper clutch that everybody complimented me for, I could easily create a story about how it was vintage or something. But I didn't, instead I told the truth.

So my point is I seriously don't understand who are these influencers and why are they seated on the front row at these kind of events? Yes they have millions of followers on Instagram and their videos lip-syncing to Drake received hundred thousands of views but what do all these have to do with fashion? Isn't it bad enough that some of their points of fashion reference is Kpop bands and other influencers?

Zakwan Anuar / Moto Guo

Alia B

Perhaps I'm not keeping up with the current trends, like searching for information on social media instead of googling it and uploading live videos of myself eating coconut ice-cream looking like a moron. I guess it must be age. I am getting older and I feel like I have pretty much been there and done that even though the truth is, I have never really gone anywhere. Haha!

So KLFW RTW 2016 was definitely better than last year. I was so excited to see Moto Guo and of course my friend FiziWoo along with a few other designer showcases. There were less kisses on the cheeks this year too because the attendees were mostly fresh faces that I have never seen before but are obviously somebody because their faces seem to have had work done and they wear off-the-runway pieces by the showing designers. I was pretty sure they are all Instagram royalties.

I'm not. I'm still here contemplating what my first Instagram story should be...

Maatin Syakir

Song playing inside my head: Solange's Rise Read more!

Saturday, July 16, 2016

Kuching: The Ex-Factor

This post is long overdue. It took me so long that the trip now has an entirely different meaning to me. This was last year (2015) and I went to Kuching for the first time with my ex.

It wasn't really an easy vacation to take due to some unwanted dramas that went along with it. In fact, it almost didn't happen because we booked the flight tickets months in advance. But I did have fun and we had our moments there. I didn't have any remorse about experiencing Borneo for the first time with someone that is now no longer in my life.

Kuching, I would like to come back soon. This time with someone new...

Boat ride along Sarawak River

Traditional dance at Sarawak Cultural Village

Rumah Bidayuh

These dusty pink stuff falls out of trees and covers the ground

Tribal decor and musical instrument at the houses

Pua Kumbu mural art

Fort Margherita

Sarawak State Legislative Assembly building

I bought a lot of local crafts throughout the trips and most of them are now on my walls and all over my house

Song playing inside my head: Sam Smith's Leave Your Lover
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Sunday, February 14, 2016

Valentine's Day From A Distance

Long distance relationship sucks especially right now when it is Valentine’s Day and I can’t even figure out a way to send over flowers or at least a box of chocolate. But then I realized I can do more than that. I'm a writer. I can gather beautiful thoughts about us, put them into words and write something (hopefully) beautiful enough to pass as Valentine’s Day poetry. Carrie did it once for a newly-wed as a gift on their wedding day. It went awry because Big ruined the moment. But this is not a fiction and I'm going to give it a shot.

So here I go…


You are the first and last thing on my mind
The anticipation of a new day
The glorious blue moon in the middle of the night

Each time I look at you...
and you smile at me,
I promise I'll swim across the sea...
because right next to you is where I want to be

In your eyes...
I found love
So pure
Stronger than this painful distance that we endure…

When I'm with you
It all seems so clear
From here on now and forever
There is just no other way...
but to have you near…
Read more!

Monday, January 18, 2016


The real me

I should have written this New Year’s entry long time ago before 2015 ended but being me, I pushed it forward up to a point that I have no choice but get it over with here from my office on Jan 18. My New Year’s entry is important because it is always great to look back even though we have always been told to do otherwise.

I spent New Year’s Eve last year on a short trip to Melaka with a bunch of friends from uni. It is so damn true when they say how you spend your New Year’s Eve will be what your year is going to look like. So I have been travelling quite extensively last year since I am working for an airline’s in-flight magazine. Some are quite memorable, while there are a few that I wished I didn’t even say yes to.

I was not that much of a traveler neither I get intrigued easily by wanderlust but I’ve discovered that travelling is addictive and the best way to escape in a whole new environment even if it is just for a little while. It’s a huge departure from fashion world that I have gotten so comfortable with for the past at least five years. Travelling is not a make believe like those people who wear borrowed clothes and Instagram the shit out of them. I find myself moving away slowly from fashion into this new territory and I kinda like it. Now that I am no longer writing for Emmagem, the invites to all these ‘fabulous’ fashion events have slowly decreased and I dare say I don’t miss them that much.

2015 was also the year that saw me made a huge decision and decided to move on to something new. I took a chance and decided to go with my gut instinct. It’s been okay so far and I am happier now. I realized love is such a wonderful thing. Those songs written about love suddenly have new meanings. For the first time in my life, I am not shy or discreet about it. I lay everything bare for everyone to see. Even if things took a sudden turn to the opposite direction, I have no regret because I felt it and it was so damn real.

It is hard to believe that I have pretty much realized the young little small town boy’s dream that I used to have about writing a cover feature for magazines. I have written several cover features this year and one in particular is about Aceh, Indonesia which has such a special place in my heart along with one on my home state, Negeri Sembilan which I put my very best effort into.

I have set a set of new goals this year. Let’s just hope that I somehow will find a way to achieve them. And for the record, I spent my New Year’s Eve this year with my loved ones and just pretty much surrounded by over-pouring amount of love. Will love take the centre stage this year?

It better be..,

Song playing inside my head: Sheila Majid’s Kerinduan 
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Sunday, December 20, 2015

Love Junkie

"It begins when the object of your affection bestows upon a heady hallucinogenic dose of something you’ve never even dared to admit you wanted, an emotional speed ball of thunderous love and excitement. Soon you start craving that attention with the hungry obsession of any junkie. When it’s withheld, you turn sick, crazy not to mention resentful of the dealer who encouraged this addiction in the first place but now refuses to pony up the good stuff. Goddamn him, and he used to give it to you for free. Next stage finds you skinny, shaking in a corner certain only that you’d sell your soul just to have that one thing one more time.

Meanwhile, the object of your adoration is now repulsed by you. He looks at you like someone he’s never met before. The irony is you can hardly blame him. I mean, check yourself out. You’re a mess, unrecognizable even to your own eyes. You have now reached infatuation’s final destination, the complete and merciless devaluation of self."

– Liz | Eat Pray Love 2010 Read more!